Media language is used to create meaning in the online Observer home page, as it's all set out in a formal and highly structured way. It's all set out in rows and columns in a very linear way which connotes its seriousness.
Another way in which media language is used to create meaning, are the colours used in the extract. The colours of the royal blue and dark red accent colours on the top of each headline represent another sense of seriousness and it shows us how mature it is. This can be backed up by one of the headlines, which is 'May begs the public: unite behind me on Brexit deal.' This is a serious headline as it's about Brexit and having to leave the EU, this all links back to the choice of colours to make the Observer seem like a news company that people can trust.
Question 9: 'The representations featured in the online Observer reflect its values and beliefs.'
Discuss how far you agree with this statement. In your answer, you must:
- Analyse the representations featured in the extract with reference to the Observer's values and beliefs
- Make judgements and draw conclusions about how far you agree with the statement. [15 marks]
One of the main topics they talk about is hard news. There are 9 different headlines that say the word "Brexit" or "Politics" in it, which makes people want to read the extract, as it's quite serious. This also shows that they are presenting up-to-date news and it is hard news in Britain at this current time and having this as the main headline shows how important it is and how the Observer is a serious political newspaper.
There is also hard news on international affairs in this extract, as there's a headline on "US Immigration" and "Saudi dissidents." This connotes internationalism, as the Observer are interested in sharing news that's not just from Britain, but they enjoy sharing news from other countries around the world, which shows what else is important around the world.
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